The Problem
Why teams leave Sentry
$26-$80/member/month plus event overage charges
Error spikes cause unpredictable cost surges
Event sampling at lower tiers means missed errors
Performance monitoring costs extra
Data retention limited without premium plan
What We Build Instead
Your custom devops & engineering tool
Self-hosted error tracking with unlimited events
Real-time alerting with custom routing rules
Stack trace analysis with source map support
Performance monitoring integrated with error tracking
Custom dashboards for error trends and patterns
Unlimited data retention on your infrastructure
The Math
Sentry vs. custom build
Based on 20 seats at $26/seat/month, with ~10% annual SaaS price increases.
Keep paying Sentry
Build with 86 SaaS
3-year savings with 20 seats
-$17,833
-87% less than Sentry
Pricing Breakdown
Sentry tier pricing vs. one-time custom build
Compare what you pay per seat across Sentry's tiers against a single investment in software you own forever.
| Tier | Monthly/Seat | Annual/Seat | Key Features |
|---|---|---|---|
| Developer | Free | Free | 5K errors/month, 1 user, Basic alerting, 7-day retention |
| Team | $26/mo | $22/mo | 50K errors/month, Unlimited members, Performance monitoring, 30-day retention |
| Business | $50/mo | $42/mo | 100K errors/month, Release tracking, Custom dashboards, 90-day retention |
| Enterprise | $80/mo | $67/mo | Custom volume, Cross-project dashboards, SSO/SAML, Priority support |
| Custom Build by 86 SaaS | $18,000–$35,000 one-time | $0/seat | Unlimited users, full ownership, no recurring fees |
Migration Timeline
From Sentry to ownership — week by week
A structured migration plan to move off Sentry in 5-8 weeks with zero downtime.
Discovery & Audit
1 weekAudit error sources, alert rules, integration points, and retention requirements
Architecture & Design
1 weekDesign error tracking pipeline with ingestion, alerting, and analysis system
Core Development
3-4 weeksBuild error ingestion, source mapping, alerting, performance monitoring, and dashboards
Data Migration & Testing
1 weekMigrate alert rules, validate source maps, and test error capture across environments
Deployment & Training
0.5-1 weeksDeploy error tracking and train engineering team on triage workflows
Total build time
5-8 weeks
Feature Comparison
What you keep, what you skip, and why
A transparent comparison of Sentry features vs. your custom-built alternative.
| Feature | Sentry | Custom Build | Notes |
|---|---|---|---|
| Error Tracking | |||
| Stack Trace Analysis | |||
| Source Map Support | |||
| Real-time Alerts | |||
| Performance Monitoring | |||
| Release Tracking | |||
| Issue Grouping | |||
| Integration Ecosystem | Webhook-based integration with any tool | ||
| Event Volume Limits | Unlimited events — no overage charges | ||
| Unlimited Retention | Keep error data as long as needed |
Your custom build focuses on the features your team actually uses — typically 15-20% of what Sentry offers — built exactly for your workflow.
How It Works
From Sentry to ownership in 5-8 weeks
Free Audit
We analyze your Sentry usage and identify exactly which features your team actually uses.
Scope & Build
We build your custom devops & engineering tool with only the features you need. 5-8 weeks.
Deploy & Migrate
We deploy to your infrastructure, migrate your data from Sentry, and train your team.
You Own It
Full source code, documentation, and optional maintenance retainer. No vendor lock-in. Ever.
Also considering replacing...
Datadog
DevOps & Engineering
Observability shouldn't cost more than your infrastructure
New Relic
DevOps & Engineering
Full-stack observability with a full-stack invoice
GitHub Enterprise
DevOps & Engineering
Code hosting shouldn't cost $21/developer/month
GitLab
DevOps & Engineering
The DevOps platform with DevOps-sized pricing